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Should Curbing Violence Start with Words?
This summer, we’ve been horrified by tragic mass shootings in Wisconsin and Colorado. Closer to home, several senseless gunfire incidents have jolted Toronto. We shake our heads, grieve for the...
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Breaking Barriers to Get Your Message Online
Your organization’s website is likely its lobby to the world, with gateways to pages that convey its historical rise to its current value proposition. For brand consistency and streamlined access, the...
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Inspiring Comfort from Boston Bombing Heroes – Round-up
A small voice interrupted our horrified silence with “Daddy, change the channel, I don’t want to watch this movie.” How we wished it was a movie. How could we tell our four-year-old it wasn’t? How...
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eNewsletters: Constant Contact vs. Mail Chimp
Some time ago, I researched the merits of eNewsletter tools for a client, narrowing the choice down to: Constant Contact versus Mail Chimp. I also discovered a few other tools in the process, such as...
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Why Amputate a Communicator’s Added Value?
When you book a painter, you don’t insist on adding your own strokes to their work. When you hire an accountant, you don’t recalculate depreciation in your own way, even if you excel at math. When you...
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